Inside Quake’s metrics. What makes a great product? Founders may ask this question in an effort to understand why VCs choose to invest in certain startups. Instead of asking that, founders should be asking themselves if their product is a great product for investment. Many companies build stellar products, but not all of them are a…

Inside Quake’s metrics. When you’re pitching your startup to investors, you’ll probably get questions about traction. Traction measures the momentum of your product or service, and there are several metrics investors use to assess this. Quake invests in startups, not small businesses, and yes, there’s a difference. Startups have scalable products or services, a large…

Inside Quake’s metrics. If you’ve applied or are considering applying to one of Quake’s three accelerators, it’s good to know how we judge applicants. To put it simply, there are three main things Quake looks at when reviewing early-stage startups: team, traction, and product. In this series, we’ll be going in-depth in order to understand…

11 terms you need to know when you’re raising money. As your startup grows and you realize that you need to scale, raising money from investors or VCs is an option to consider. However, it’s important to understand the technicalities of getting investments, and particularly, the term sheet. Here’s the second (and final) part of…

Understand the stages of investment in your company. So you’ve started your own business. You have a great product or service, a solid leadership team, and growing traction. But you quickly find that in order to grow and scale your business, you need money. It’s time to raise capital, to begin finding investors for your…